I would like to tell you about the biggest lie in book publishing: It’s the word “bestseller.” Source: Behind the Scam: What Does It Take to Be a ‘Best-Selling Author’? $3 and 5 Minutes.
By Kyle Perkins Yes, I am aware this post may piss some people off, and yes, I am aware this is the sole marketing strategy for some people. I am also aware that for some people, this strategy totally works. That being said, this is why it’s killing the industry. […]